Timothy GaullWork with me

Work

Find the story that sounds like your week.

Every project here started with an owner saying one of three things. Pick the one you’ve said, scroll through what changed, then see how we’d work on it together.

  1. Problem 01

    “My customers still have to call me to buy anything.”

    You want customers to buy, and send requests, without you on the phone.

    Usually starts with Brand & Business Foundations →

  2. The Gunter Metals metal counter on a laptop: “Metal, cut to length. Ready today.” over a jobsite photo.

    Gunter Metals · metal fabrication, Middle Tennessee

    From a contact form to a digital metal counter

    Customers order metal cut to length from a phone, see live stock, and requests flow into the shop’s CRM and quoting tool.

    Read the case study →
  3. The Pedro Pet Pals adopt page: filters for all, cats and dogs, and animal cards with photos, details and an Apply to adopt button.

    Pedro Pet Pals · animal rescue, volunteer project

    A rescue website built around how volunteers work

    Every adoptable animal listed live from the shelter software, apply-from-the-animal forms, and a phone photo tool for volunteers.

    Read the case study →
  4. Problem 02

    “We paid for the software. My team still works around it.”

    You want your people to actually use the new way of working, because it fits how they work.

    Usually starts with AI Opportunity Sprint →

  5. The AB Paperless app: tiles for working with files, running meetings, taking notes and chatting with colleagues.

    AllianceBernstein · global asset manager

    Taking 6,000 people off paper

    3,500 employees and 2,500 contractors moved onto digital workflows, with an iPad app that taught people to work digitally.

    Read the case study →
  6. The redesigned Salesforce home on a monitor beside a phone showing the mobile sales concept, client details pixelated.

    AllianceBernstein · institutional sales

    Mapping a 20-year sale, and the CRM advisors skipped

    22 interviews worldwide, personas and a lifecycle map, then a Salesforce redesign built around how advisors sell.

    Read the case study →
  7. Problem 03

    “Nothing moves unless I’m in the room.”

    You want your team to make good calls, and keep work moving, without waiting on you.

    Usually starts with Fractional AI & Growth Partner →

  8. The Included Org Health Scorecard: a sentence-style control above a quarterly table with trend lines, on a coral cover.

    Included · AI people analytics, acquired by Phenom

    A design system and a process an offshore team could build from

    A design system built from the ground up and six pages in every feature file, so developers built only what was settled.

    Read the case study →

  9. Which of these sounds like your business?

    See who I work with, what it costs and how an engagement starts. Engagements start at $1,600, and the AI Foundation Kit is free.

    See how we’d work togetherGet the free kit
Earlier work: Lightbank, Semiosis, Explore Mojave, AgSquared, StartupBus

Lightbank

2014 to 2015

Designer in Residence at the Chicago venture firm. Led research, strategy and the redesign of ChicagoIdeas.com, streamlining ticketing for 30,000+ attendees and helping video and blog content reach 1M+ viewers. Led the Future Founders redesign and its move onto a CRM, and ran Lean strategy work with early portfolio teams, including Uptake.

Semiosis

2015 to 2017

Co-founded a brand and digital design studio. Led brand and digital work for clients including Jump Capital and Wolf Point Advisors in Chicago.

Explore Mojave

2015

Co-founded a marketplace for outdoor experiences run by vendors near the national parks. Led product design and strategy.

AgSquared

2014

UX Design Lead. Led field research with agronomists to shape an offline-first digital field journal, and designed how field notes rolled up across regions.

StartupBus

2014

Built a startup in five days on a bus with a team of five, then pitched it to judges including Guy Kawasaki.